Marketing Play • 2025
T-Shirt Marketing 101: Fastest Ways to Get Customers
No more posting and praying. This is the system: $5/day ads → traffic → pre-order drops → email/SMS → repeat buyers. Steal it and run.
The Quickest Path: $5/Day Ads → Pre-Order Drop
- Make one offer: themed drop, 2–3 mockups, firm deadline.
- Run a Reel ad: 20–30s, headline + deadline + CTA.
- Target: your city + interests (events, schools, teams, small biz).
- Send to landing page: checkout link, no DMs, no friction.
- Retarget: viewers & site visitors with “Don’t miss it” ad.
Boss Note: Attention is rented; email/SMS is owned. Every drop should grow your list.
3 Plays That Always Work
| Play | Why It Works | CTA to Use |
|---|---|---|
| Pre-Order Fundraiser | Built-in audience & deadline. | “Support the team • Order by Friday.” |
| Local Biz Uniform Bundle | Recurring orders, higher AOV. | “Outfit your crew • Bulk pricing today.” |
| Holiday/City Pride Drop | Seasonal urgency, shareable. | “DFW-only design • Ships next week.” |
Ad Copy Templates
Awareness
Headline: Dallas, your new favorite tee just dropped.
Body: Limited run • Sizes S–3XL • Order by Friday • Pick up or ship.
CTA: Get Yours Today
Retarget
Headline: Last call—cutoff tonight.
Body: Pre-order closes 11:59 PM. Don’t miss your size.
CTA: Finish Order
B2B (Uniforms)
Headline: Outfit your crew without the hassle.
Body: Pro shirts, fast turn, DFW pickup. Volume pricing available.
CTA: Get a Fast Quote
Turn Buyers Into Repeat Buyers
- 3-Email Sequence: Thank you → Behind the scenes → VIP early access.
- Insert: care card + QR to your site → “Join VIP for 10% on the next drop.”
- Post-Purchase Offer: upsell hat/hoodie or bundle.
Metrics That Matter
- CTR (ad) ≥ 1.0% • Landing conversion 3–5%+ • List growth weekly
- ROAS target: ≥ 2x on drops; ≥ 1x on awareness (retarget makes profit)